Jun 22 2022
Kristi Casey

With a conference, content is king, and context provides value. That’s why agendas play such a pivotal role in convincing people to attend an event. Once they’re there, you want to reduce any barriers to enjoyment and make it easy for them to navigate the experience and extract value from it. Think about it: If …

Boundless possibilities for engagement before, during and after events

Jun 21 2022
Kristi Casey
8 MIN
In-person events are back. But there’s no ‘business as usual.’ “It’s evident that the events industry is still finding its feet, post-pandemic,” says General Manger of Concise UK Jim Hughes. “Whilst many venues and planners are seeing a return to near 2019 business … the world is different. The pandemic has encouraged even the least ...

Attendees on the fence? Here's how to put them at ease

Nov 4 2021
Donna Hubley
3 MIN
Everyone thought the pandemic would end once vaccines became available. But variants of the COVID-19 virus still have the power to disrupt in-person events. If you’re organizing an event with an in-person component, it’s essential to address your participants’ anxiety so they feel comfortable attending. Here are four things you can do to put attendees at ease.  Step 1: Partner with ...

Education and Engagement for Modern Times

Sep 3 2020
Debra Mategrano
2 MIN
You can say what you want about other generations, but research shows we all have at least one thing in common: we are changing the way we learn, engage with and retain information. Learn how this translates to the event world and gain insight to engage attendees of any generation. From baby-boomers to Gen Z, ...

Principles of Hybrid: Impactful Events Wherever You Are

Jul 24 2020
Tom Ring
On July 17th, the UK government announced what we have all been waiting for: live performances can resume on August 1st, and conferences and business events on October 1st.  While this is great news for our industry, the threat of COVID-19 remains and events should follow our MeetSAFE guidelines to minimize risk. With this announcement, the longing ...

Imagination: Our Human Superpower

Nov 7 2019
Tim Quigley
Ask “What If…?” And You Will Change the World In a world where technological capacity is only increasing, it’s time to take a step back and look at what makes us distinctively human. What are the elements that we bring and what power do they hold? For this year’s talking point, the IMEX Group explores ...

Plan Your Meetings with a Purpose

Sep 3 2019
Hali Cooper
As a meeting planner, do you ask yourself if attendees leave your events happier and more productive than when they arrived?  All too often, the business-side of a meeting becomes so focused on cost-savings and ROI that the human element is forgotten. Attendee engagement, problem-solving, and behavior-changing goals get pushed aside for these “results-based” aspects.    It’s time to reignite that conversation and think about creating meaningful, lasting experiences for attendees. We ...