Jul 25 2024
Encore Marketing
Interested in adding magic to the event experience, driving revenue or improving audience satisfaction? Check out six easy-to-follow ROI and ROE strategies to delight participants while boosting financial returns. ...
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Mar 17 2024
Encore Marketing
Reporting on the intangible moments that added to an event’s magic can feel daunting. What’s the best way to showcase impact to stakeholders who missed the electric buzz, participant excitement and quality connections? Enter ROI and ROE — your dynamic duo for capturing event milestones that impress your C-suite beyond spreadsheets and attendee counts. Together, ...