Aug 23 2023
Emily Loftis

Produce a memorable experience for your meeting participants by grabbing their attention, sparking their curiosity and leaving a lasting impression In today’s ever-changing landscape, the way people consume content has undergone a rapid transformation. What does this mean for meeting and event professionals? You’ve likely faced unique challenges in capturing (and keeping) your audience’s attention …

Inspire audiences with the persuasive power of color

Aug 8 2023
Emily Loftis
6 MIN
How to leverage color psychology to Unlock the Unforgettable Colors play a vital role in helping us navigate the world around us. Certain hues can influence how we feel, behave and even respond in various settings, giving them an intriguing role in human psychology and fueling our long-held fascination with them. This year, Pantone, the ...

One digital tool, end-to-end solutions for a smooth, interactive event experience

Apr 20 2023
Kristi Casey
10 MIN
What value do your in-person events provide? Respondents of the Encore Winter 2022 Planner Pulse Report say the greatest value their gatherings provide is networking/relationship building (74 percent). Sixty-one percent say it’s connecting people/employees to an organization’s mission/vision/values; an equal number say it’s education/training/professional development opportunities. Maximizing return on these three areas not only benefits ...

Reflections on Women’s History Month and equity in action at Encore 

Mar 23 2023
Emily Loftis
7 MIN
Encore values the power of inclusion. That’s why we’re proud to create spaces of belonging and work to proactively diversify our team. In honor of Women’s History Month, we’re excited to share a new way we’re putting our commitment to equity into practice with our Women in Audio Visual Technology (WAVE) program. We’re also delighted ...

Top 3 event trends for 2023

Feb 15 2023
Kristi Casey
5 MIN
Every year, Encore surveys thousands of meeting and event professionals about meeting/event patterns and formats, how they spend their money and their biggest concerns. Individually, these quarterly Planner Pulse reports form snapshots of current industry trends. But taken collectively, we can begin to forecast where the industry is headed. Looking at the big picture painted ...

In-person events are back in force, with attendee counts rising and most budgets increasing

Feb 9 2023
Emily Loftis
10 MIN
Key findings from the Encore 2022 Winter Planner Pulse With the world of events ever-changing, staying up-to-date on the latest industry trends is an essential tool for crafting successful experiences. To help ensure your event design, programming and format resonates with today’s audiences, Encore surveys meeting and event professionals quarterly to capture a closer look ...

Despite economic concerns, outlook remains optimistic for in-person events

Aug 3 2022
Kristi Casey
More meeting and event professionals are actively booking or sourcing new events now than any time since 2020. According to the Encore Summer Planner Pulse 2022 report, that number represents 71 percent of 461 survey respondents, who represent a diverse swath of corporate, association, administrative, marketing, third-party, independent and special event producers and organizers. More ...

How hybrid elements are creating Boundless Possibilities for in-person events

May 12 2022
Matt Johnsen
3 MIN
While in-person events continue to make a comeback following the pandemic, it is no secret that the industry has evolved with the advent of hybrid events. Many planners have found that in-person events enhanced with advanced technology to facilitate remote attendee participation are fast becoming a go-to strategy to help extend event reach and inclusivity. ...

Event platforms: DIY vs. managed solutions

Apr 14 2022
Megan Brehm
6 MIN
Hybrid and virtual events have become a popular choice for organizations worldwide. This is mainly due to the variety of benefits which include flexibility, inclusivity, connection and engagement. But is it best for organizations to produce and execute their hybrid or virtual events using self-serve platforms or managed solutions? In our most recent ProEDge webinar ...