Feb 24 2021
Encore Research

How a QSR company transitioned their series of global annual conventions to successful virtual experiences. By: Christopher Baron, Senior Director, Digital Services Hosting annual conventions for a global audience can be a feat in itself in-person, let alone in the virtual world. Finding unique ways to engage attendees year after year, while ensuring your vendors …

What are the benefits of a hybrid event?

Feb 9 2021
Encore Research
‘Hybrid’ is defined as the combination of two different elements. In the context of hybrid events, it’s; “a physical meeting in which an online audience also participates. Essentially, both the physical as well as the online audience come together and participate in the same experience or content at the same time, from different locations.” IMPACTPLUS Tweet The ...

Celebrate Black History Month with these Lesser Known Facts

Feb 4 2021
John Kendrick, VP, Managing Director CSI
Black History Month is celebrated around the world, at different points in the year, by a number of countries. As we look forward to Black History Month celebrations, let’s begin with two countries who have their observances throughout the month of February – the United States and Canada. February 1 marks the beginning of Black ...

3 Tips for a Versatile Hybrid Event Environment

Jan 31 2021
Veronica LeBourgeois
You’re planning an event and you select your venue. What’s next? In a venue, a floor plan provides limits to stay within the physical boundaries of the building itself. What happens when you introduce the digital environment of a hybrid event? How does that impact your participant experience? I’ve put together three easy-to-remember environmental cues ...

Design a Hybrid Event for Every Participant

Jan 21 2021
Christine Kiesling
In November of 2020, we surveyed 2,000 of our customers and asked various questions about hybrid events. When we asked them to give a general forecast of their 2021 events, our survey respondents shared that they plan to allocate nearly 80% of their total spend on virtual and hybrid solutions. To maximize your total spend, ...

5 Tips & Tricks for Planning your Next Virtual Awards

Dec 4 2020
Madeleine Bart
5 Tips & Tricks for Planning your Next Virtual Awards  See How Two Associations Successfully Incorporated Virtual Elements Into Their 2020 Virtual Award Programs As we get close to the end of another year – and one certainly filled with unique challenges – celebrating your team’s achievements or your memberships’ successes are more important now ...

Driving Industry Collaboration for the Greater Good

Nov 27 2020
Cathy Schlosberg
As the pandemic spread throughout the world, it became clear that the events industry was about to turn upside down. While no one expected it to last this long, leaders in our industry have been hard at work to ensure that when events return, planners and their organizations have tools to make decisions, and attendees ...

Planner Tips: Event Strategy and Design for Hybrid Meetings

Nov 19 2020
Anthony Vade, CED, Experience Architect
Whether you’ve never planned a hybrid event or feel pretty confident in your abilities to deliver a seamless experience, there are strategy and design techniques for hybrid meetings that you can use now to elevate your next event. Just as you measure your in-person events’ success by stakeholder experience and event metrics, the same can ...

10 Tips for Planning Impactful Hybrid Events

Nov 12 2020
Alisha Womack
A hybrid event combines a traditional “live” in-person event with a “virtual” online component. Without the option of every attendee meeting face-to-face, planning hybrid events have become a necessity for every planner. With the ability to unite people remotely, audience reach surpasses levels ever imagined, breakouts become virtual roundtables with engaging tools and return on ...