Sep 3 2020
Debra Mategrano

You can say what you want about other generations, but research shows we all have at least one thing in common: we are changing the way we learn, engage with and retain information. Learn how this translates to the event world and gain insight to engage attendees of any generation. From baby-boomers to Gen Z, …

Principles of Hybrid: Impactful Events Wherever You Are

Jul 24 2020
Tom Ring
On July 17th, the UK government announced what we have all been waiting for: live performances can resume on August 1st, and conferences and business events on October 1st.  While this is great news for our industry, the threat of COVID-19 remains and events should follow our MeetSAFE guidelines to minimize risk. With this announcement, the longing ...

Case Study: Maximizing Virtual Audience Engagement with Production Techniques

Jul 9 2020
Samantha Price
As the events industry starts to return, it’s becoming clear that hybrid events are going to become part of the new normal. While there are countless tutorials, resources and products that are geared towards making the technical transition easier to understand and execute, one challenge that remains is how to maximize remote audience engagement. Founded ...

Looking Back, Moving Forward: Reflections on Pride Month

Jun 18 2020
Donna Hubley
Pride Month celebrates the anniversary of the Stonewall Riots, which took place more than 50 years ago. On the first anniversary of Stonewall, a peaceful protest was organized that would become an annual event celebrating LGBTQ+ rights, before blossoming into the large-scale Pride events and parades we see globally today. As with so many events this ...

Pandemic Makes Events More Important Than Ever

Jun 11 2020
Mike Stengel
A Rise in Hybrid Meetings and Events The COVID-19 pandemic has presented new challenges to the event industry. But, with crisis, often comes innovation. As automobile manufacturers have quickly changed their business model from building cars to building ventilators, the events industry is responding with different ways to use technology to connect organizations and people. ...

MeetSAFE: Helping our Industry Get Back to Work

May 28 2020
Matt Johnsen
What will meetings and events look like following the COVID-19 pandemic? For everyone in our industry, that’s certainly been the question on our minds. And while it’s easy to say “I don’t know,” the meetings and events industry as a whole is too important to accept that as an answer – 10 million jobs worldwide ...

Two Critical Principles for Virtual Event Design

May 21 2020
Alissa Hurley, CMM, CED
Hint: It’s not about the platform Over the last two months (though it certainly feels much longer), our industry has frantically been pivoting live events to virtual event formats. For many, this meant rapidly researching a vast array of streaming providers, web conference solutions, and virtual event platforms. In the process, it’s also meant a ...